Copywriter Job at Vertical Alliance Group Inc, Texarkana, AR

a0d6b2Z3dXVPMW5yelNjaHVVT0hlNktoZ1E9PQ==
  • Vertical Alliance Group Inc
  • Texarkana, AR

Job Description

Job Description

Job Description

Vertical Alliance Group is the parent company of Infinit-I Workforce Solutions—online training tools, including a learning management system (software application that helps create, manage, and track learning materials) for industries like transportation, distribution, and warehousing.

Results Statement

The Copywriter will help engage audiences to promote new sales and renewals across several industries, including trucking, schools, warehouse, and distribution. The role involves writing, designing, and editing content in several mediums.

Responsibilities

  • Work closely with Marketing, Sales, and Client Success colleagues to create content that aides the buyer’s journey
  • Write copy including letters, blogs, emails, case studies
  • Research topics and statistics
  • Distill regulations, mandates, and concepts into digestible resources for our audiences
  • Turn marketing concepts and campaign messages into multi-channel marketing assets, such as webpages, social posts, digital ads, mailed campaigns, infographics, promotional videos, and more
  • Use analytics and data to shape content decision-making
  • Work with SEO Specialist to optimize content and target keywords that will improve SEO, traffic, and conversion
  • Manage social media accounts
  • Stay up-to-date on industry trends and best practices

Recurring Deliverables

  • Monthly drip letters for each vertical (Schools, Trucking, and Main Street, including variations for clients and prospects where needed)
  • Monthly social medial posts, including minimum 3 posts per week each on LinkedIn, Facebook, Instagram, and Twitter
  • Monthly e-newsletters for each vertical
  • Monthly blog posts for each vertical, including infographics, videos, and other supporting assets
  • Quarterly case study or other long-form asset, such as a white paper or multi-page resource
  • Bi-monthly press releases
  • Other deliverables as needed by the department

Our website:

&utm_medium=ADP& utm_campaign=strategic -partner-rep

What do we do?

Vertical Alliance Group is an equal opportunity employer and utilizes E-Verify for new hires.

Job Tags

Similar Jobs

V&S Galvanizing

Plant Manager Job at V&S Galvanizing

 ...the steel coating industry. Today we operate over 9 galvanizing plants in the U.S., featuring exceptional service to small fabricators...  ...seeking an energetic individual to fulfill the role of Plant Manager.This is full time position located at our Jonestown, PA facility... 

The Summers Agency

Work From Home Life Insurance Agent (Entry Level) Job at The Summers Agency

 ...to join our team as a Remote Entry-Level Life Insurance Consultant . This role offers the flexibility to work from home, allowing you to maintain a balanced...  ...How We Operate: Our agents have access to a nationwide inventory of leads from prospective clients actively... 

Bristol Myers Squibb

Scientist, QC Analytical in Devens, MA Job at Bristol Myers Squibb

 ...Working with Us Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production... 

US Foods, Inc.

CDL A Delivery Truck Driver - Hiring Immediately Job at US Foods, Inc.

 ...with a company thats leading the foodservice industry? Here's HOW we help YOU make it! $10,000 RETENTION BONUS! CDL A Delivery Drivers start at$28.80/hour!(annual increases). Top drivers can earn $100k+ annually. Weekly Pay! Home Daily! Current... 

Inogen

Director of Regulatory Affairs Job at Inogen

 ...facilities located in Plano, TX or Beverly, MA. Responsible for the development and execution of regulatory strategy for Inogen products. The Director of Regulatory Affairs will lead a team and activities resulting in obtaining and maintaining regulatory approval in...